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Nordstrom: N and Now magazine

The first ever Nordstrom publications – prototype N which later became Now magazine. Turning the catalog model on its head to be an editorial storytelling vehicle supporting business priorities, Now was a successful vehicle for retention customers to learn all about what’s new to Nordstrom. A mixture of short shopping stories, street style get the looks, beauty content and features …

Menswear M&S: Tried & Tested VIDEO

At M&S I introduced a new way of showing the menswear collections with a humorous twist using the menswear editor trying out the latest tech in the videos. Putting him in funny situations to over emphasis how great the clothes and accessories are when put to the ultimate test.